Today, Lonza is a global leader in life sciences operating across three continents. While we work in science, there’s no magic formula to how we do it. Our greatest scientific solution is talented people working together, devising ideas that help businesses to help people. In exchange, we let our people own their careers. Their ideas, big and small, genuinely improve the world. And that’s the kind of work we want to be part of.

What distinguishes this opportunity is the chance to mold the future of digital commerce at Lonza AG, a global leader in life sciences. The Senior Director of Digital Commerce will have the opportunity to lead our ambitious digital marketing and commercial strategies, ensuring seamless execution and exceptional customer experiences. Join us in Morristown, NJ, and be a part of something truly world-class!

Key responsibilities:

Lead the advancement of CHI’s customer portal:

• Direct digital product roadmap, align portal design to boost revenue, efficiency, and user experience.
• Lead change management and digital product marketing efforts to ensure adoption and growth of the portal in both the pharmaceutical and nutraceutical industries and across all regions.
• Lead case development, prioritization, and collaborate with product teams and IT to develop new features through agile methodologies.
• Develop, map, and establish digital customer journeys and commensurate digital customer services and experiences.
• Coordinate external development partners to ensure smooth execution and alignment with business priorities and budgets.
• Use data-driven insights to continuously improve the portal’s functionalities.
• Proactively seek out opportunities to monetize key digital value differentiators for Lonza CHI in the marketplace.

Lead Digital Marketing Center of Excellence (CoE):

• Establish and evolve web presence to embed a digital experience throughout Lonza CHI’s key customer touch points.
• Drive global digital marketing campaigns while partnering with regional marketing, global marketing, external comms, product management teams, and revenue operations.
• Lead the strategy and management of key digital channels (LinkedIn, Google Ads, SEO, social media, etc.), ensuring alignment with business goals and adequate return on investment.
• Build and maintain digital marketing campaign playbooks, standards, and lead management processes to ensure consistent execution and effective lead encouraging.
• Direct CHI's online presence, handling transitions, consolidation, user engagement, and design standards.
• Leverage data analytics to measure, optimize, and refine digital marketing efforts, ensuring campaigns deliver measurable results across channels.

Develop integrations (e.g. EDI, punchout) roadmap:

• Lead creation of strategic B2B integrations roadmap, including business use case development and target customer, distributor, and partner identification, to support omnichannel strategy and drive operational efficiencies.
• Lead all aspects of case development technology feasibility assessments, execution of integration initiatives, ensuring alignment with Lonza CHI’s go-to-market strategy.
• Lead pilot implementation of EDI, punchout, and other API integrations with strategic customers and partners.
• Collaborate with external vendors, IT, and other partners to ensure smooth integration and alignment with technology standards and requirements.

Drive CHI’s digitalization and automation transformation:

• Lead CHI’s digital transformation roadmap, using strong project management skills to drive successful execution.
• Employ data-driven insights and innovation to continuously improve CHI’s digital capabilities, presence, and leadership.
• Continually evaluate new technologies, support technology integrations, facilitate new process development and lead change management initiatives to ensure smooth adoption of new digital tools.
• Seek new ways of doing business including but not limited to the use of novel artificial intelligence tools and functionality.
• Collaborate with corporate functions, operations, and external partners to integrate standard processes, analytics, and new technologies.
• Empower and grow a distributed team, encouraging a culture of innovation, accountability, tenacity, collaboration, and insightfulness.

Key requirements:

• Demonstrated experience leading B2B/B2C digital marketing campaigns.
• Proven working experience in digital marketing, particularly within the industry.
• Demonstrable experience leading and running SEO/SEM, marketing database, email, social media, and/or digital advertising campaigns.
• Functional knowledge and experience of marketing automation tools/software and ESP (Marketo, Pardot, Constant Contact, MailChimp, etc.).
• Experience using multiple website content management systems (Sitecore, Wordpress, etc.).
• Experience with A/B and multivariate experiments.
• Solid knowledge of CRM software and reporting (Salesforce, Microsoft Dynamics, etc.).
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Google Search Console, Google Tag Manager, SEMRush, etc.).
• Solid understanding of ad serving tools.
• Experience in setting up and optimizing PPC campaigns on all major search engines.
• Solid understanding of HTML, CSS, and JavaScript development and constraints.
• Previous experience of working within a role where coordination, prioritization, and project management skills are required.
• Ability to lead activities, projects, and coordinate with multiple functional areas.
• Demonstrated ability to establish strong cases.
• Experience leading large capital and operational budgets.
• Able to plan, coordinate, and prioritize.
• Strong problem-solving skills.
• Ability to work both independently and collaboratively in a group setting to meet timelines.
• Outstanding communication skills at multiple levels of the organization including to executive leadership.

Every day, Lonza’s products and services have a positive impact on millions of people. For us, this is not only a great privilege, but also a great responsibility. How we achieve our business results is just as important as the achievements themselves. At Lonza, we respect and protect our people and our environment. Any success we achieve is no success at all if not achieved ethically.

People come to Lonza for the challenge and creativity of solving complex problems and developing new ideas in life sciences. In return, we offer the satisfaction that comes with improving lives all around the world. The satisfaction that comes with making a meaningful difference.

Lonza is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a qualified individual with disability, protected veteran status, or any other characteristic protected by law.